Rob Waddell is a business consultant, CMO mentor, and marketing coach. The fact that he has 38 years of experience to back him up is already an indicator that he is an expert at what he does. 

He has successfully launched multi-million brands and managed complex portfolios. Rob is an advocate of loving what you do because life is too short to not pursue your passion. 

In today’s episode with Rob, we talk about his experience in creating great campaigns and how he conducts in-depth research to reach his goals. He then talks about his roller coaster of a life and what made him realise that if you don’t love what you do, then find something that you do love. 

“If you’re having a bad day, don’t worry, tomorrow’s another day.” — Rob Waddell


Some topics that were discussed include:

  • McCain’s Daddy or Chips campaign
  • How does Rob conduct research?
  • How to become a good salesperson?
  • The importance of loving what you do
  • How to go through the roller coaster of life
  • Transparency in personal branding
  • Rob’s book and movie recommendations

References & links mentioned:

Contact Rob:

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Author Adil

Adil Amarsi is a world-class copywriter, marketing consultant, and conversion genius. Having spent the majority of his life in direct response advertising, Adil brings a unique look at business by using his blog as an extension to who he is in real life. Oh and he loves pizza :).

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