Nick started out as a freelance copywriter writing sales letters, email campaigns and marketing materials for clients. In the past 9 years however that has not been Nick’s business. He went from copywriting to teaching people how to write copy for themselves. He also teaches people how to market using different marketing strategies and tactics. He focused these training sessions on how to grow your business in the space of being an expert.
Nick is the CEO & Founder of Expert Empires which is the UK’s number 1 event for coaches, speakers, Trainers, Authors & Experts. He also created the Elite Closing Academy. He is driven with the purpose of getting experts results. Since 2008 his companies have helped over 10000 experts to grow their audience, generate more leads, get more clients, and make more money.
Today, you’ll discover Nick’s inspiration behind his expert empires, his business that failed and the lessons he learnt from it. We also discussed some of the entrepreneurs he followed and the lessons he learnt from them.
“A great event isn’t really just about the people that you learn from onstage. It’s also the people that you’re connecting with, in the room.” – Nick James
Some topics that were discussed include:
- Failure of his first business
- The inspiration behind Expert empires
- The expert empire events
- Key factors to be aware of when trying to make a “successful” event
- The importance of knowing how to write sales letters
- How to get in touch with people who are steps ahead of you
- What keeps him going when life knocks you down
References & links mentioned:
- Adil Amarsi’s Website
- Story Selling Blueprint’s Website
- Expert empires
- Notes from a friend
- Can’t hurt me
- Jab jab jab right hook
- Built to sell
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