Chris is an Instagram expert, His entrepreneurial journey started about 18 months ago, with an Airbnb company. He took rental property and technically sublet them on Airbnb and booking.com.
He took to Instagram as a form of documenting this journey and tried to be as authentic as possible when doing so, showing the good the bad and the ugly of his journey. Overtime his Instagram following grew from 600 to 28000 people who were interested in the content he had to offer dependant on the time he was followed.
Chris is the chief visionary officer at Insta Grammatics Limited. He helps people and businesses understand the true power of Instagram content, influencer and direct message marketing. This basically means how to make a huge increase in sales without spending a penny on ads.
Today, you’ll discover the mindset needed when organising your Instagram page, taking the ideas out of your head that your content is not good enough and presenting it. Understanding that it is not our decision to decide what is and what isn’t high-quality content.
“It is not our decision what is high quality and what is low quality, so we shouldn’t be spending our time procrastinating on it” – Chris Taylor
Some topics that were discussed include:
- Understanding the difference between documenting and creating
- Getting things done and getting them out
- The core structure
- The story that sits behind the content
- Every bit of content being strategic
- The gravity of the story content.
- Using story to gain attention
- Where captions rate in the hierarchy
- How to come up with the right captions
- How to pick the right hashtag
References & links mentioned:
- Adil Amarsi’s Website
- Story Selling Blueprint’s Website
- High-performance habits
- Crushing it
- Can’t hurt me
- How to win friends and influence people
- Wolf of wall street
- Star Wars: Empire strikes back
- Social Networking
- Avengers: End game
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