A well-respected guy & master of email lists, Ben is still killing it with his novels and mastery.  Having achieved and continuing to achieve a lot, it is not a surprise that he is still getting a lot of trolling in the internet.

As Ken McCarthy put it, “Ben Settle is a great contemporary source of copywriting wisdom. I’ve been a big admirer of Ben’s writing for a long time, and he’s the only copywriter I’ve ever hired and been satisfied with.”

On today’s episode, Ben will update us with what’s been new & juicy from the last time we had him on the podcast in 2016. Besides trolling, he will continue to give us tips on how to effectively build email lists.

“Emails, to me, are the best way to position anything at all. You’re there every day and there’s a little competition if you’re doing it right. ” – Ben Settle

Some topics that were discussed include:

  • Updates on Ben’s life since 2016
  • How does he find writing novels
  • His business strategy and office setup
  • The logic behind opt-ins
  • Advantages of print newsletters
  • Adil’s take on Ben’s trolls
  • Ben’s view on building a tribe & taking a stand
  • The importance of not seeking approval and enjoying life
  • How does he position his offer in his email list
  • His process & inspiration in writing emails
  • The importance of market research and continuity
  • Ben’s book recommendations
  • Pieces of advice on handling your enemies

Contact Ben:

References & links mentioned:

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